Doesn’t hurt to carry one

We’re not sure when soft-sided cooler technology became broadly accessible, but boy did a lot of us grow up surrounded by some truly awful hard wall coolers back in the day—squeaky styrofoam, yellowing plastic, clunky heft that bangs into your leg while you walk with something that’s actually shockingly heavy once you fill it with drinks and ice.

So maybe there wasn’t a better alternative then, but there’s definitely a better alternative now.

It’s this soft cooler with a nice shoulder strap, which for forty bucks can properly revolutionize your drink toting experience. It’s still insulated just like a crappy hard cooler and it’s still watertight just like a crappy hard cooler. Except this one is lightweight and gives you great options for how you carry it around, from the handy shoulder strap to the usual side handles.

Oh and it freaking floats. That’s a pretty cool party trick (literally). We’re not sure that you’re actually going to use it like that, but it’s nice to have options, is all we’re saying.

24 cans, nice and cold, schlepped however you choose.